IAM1 Journey Show -> INSA + Nike Sportswear

July 9, 2009, at 6:45 am jhsindesign

IAM1 x INSA from Protein® TV on Vimeo.

This short promotion displays some of the 35 different hand drawn graffiti art ‘route maps’ that Nike has commissioned to be created in different East London locations for the INSA. The promotion is for an upcoming show called “Looking For Love In All The Wrong Places” at the [...]

ChalkBot -> Nike/Tour De France

July 8, 2009, at 5:51 am jhsindesign

So what would Nike and I’m guessing their long time trusted agency partner Wieden + Kennedy do with a text/twitter campaign to help generate excitement and awareness for Lance Armstrong’s ‘Live Strong’ campaign during the 2009 ‘Tour de France’? Especially a race covered primarily by overhead footage taken by a helicopter? Why not cover the [...]

World’s First Shakable Ad? -> by Medialets

May 6, 2009, at 6:09 am jhsindesign

Yes, some are claiming this Dockers iPhone app as being the first “shakeable” ad, I’m not sure if I agree with them on that idea. However, It definitely comes off as more of an “ad” amongst some of the softer hitting accelerometer/GPS ad apps that I have seen out there. I wonder how long [...]

Jacek Utko -> Can Design Save the Newspaper?

April 10, 2009, at 6:01 am jhsindesign

If you are a designer you should take a moment to enjoy the inspiring words of Jacek Utko (award winning Newspaper Designer from Eastern Europe). Jacek has some interesting things to say about a designers “place” in our new business establishments and he shares some nice ideas around the design process as well. But will [...]

Urban Art Guide -> Adidas

April 9, 2009, at 6:01 am jhsindesign

Trailer Urban Art Guide from urbanartguide.com on Vimeo.

In my opinion this is a fine example of a large corporation tactfully immersing itself into a trendy advertising aware/sensitive subculture. Granted, Adidas already has some pretty well accepted + trusted brand equity deeply rooted in the hearts and souls of the young hipster art lovers of the [...]