Android -> Digital Standards

It’s not easy for companies to keep track of their brand presentation across all the platforms, screens and devices that exist these days. Especially when you’re in the app space, and you have hundreds of third party app designers and developers out there creating new experiences specifically for your device. How do you keep it from looking like a complete yard sale? That’s where ‘standards’, ‘pattern libraries’ and ‘style guides’ come into the picture as a super important tool to help designers and developers herd the cats and help keep things aligned. Android has chosen to publicly display their nicely designed and organized design principles, patterns, colors, typography and creative vision for all to see. Very inspiring for those out there who are trying to slay the same dragons… Wow, ‘herding cats’ and ‘slaying dragons’ in one post!
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