Volvo ->

You’ve got to love the big budget hyper-immersive branded experiences that come from automotive industry giants like Volvo. For a designer, it’s kind of a dream to work on stuff like this. This particular experience features an inspirational deep dive for adventure seeking Volvo fanboys… the cars, the amazing destinations, the bears… it’s all there. Complete with a map and a ‘Guide in Pocket Format’ mobile app. Mind-bendingly ambitious and packed full of ‘sharability’, definitely one worth checking out.
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